- You get a printed folder packed with SEO tips & techniques.
- We provide coffee, tea, and biscuits.
- Even lunch is included.
- You are free to call me after the course if you need more information on points covered in the course.
SEO Course Perth – Content
- What is SEO?
- Examples of Successful SEO
- SEO Concepts
- Evaluating Keyword Phrases
- Google Webmaster Guidelines
- Quality Content & Freshness
- SEO Copywriting
- SEOquake
- Keywords and Bold Text
- List Formatting & SEO
- Keywords and Anchor Text
- Pictures and SEO
- The HTML Title
- The HTML Description
- Meta Keyword Tags (Obsolete)
- Headings
- Name Everything Using Keywords
- Keywords and Domain Names
- The Power of Documents
- Website Loading Speed
- Server Uptime
- Google Search Console
- User Generated Spam (Comments)
- Google Penalties & Manual Actions
- Reporting Spammers to Google
- Broken Links & 404 Errors
- Bad Neighbourhoods & Links
- Follow and Nofollow Links
- Attracting Links
- Your Website’s Internal Linking
- Doorway Pages – Bad Idea!
- Google Disavow Tool
- Outgoing Linking & SEO
- HTML Site Map
- XML Site Map
- Specifying a Website Language
- Website Encryption – HTTPS
- Schema Mark-Up
- Folder Structure on Your Web Server
- Canonicalization
- Deleting Web Pages
- Mobile Search
- Monitoring Your SEO Campaign
- Web Hosting Issues
- And a lot more – bring your list of SEO questions!