SEO Course Perth
You get a printed manual with over 130 pages packed with SEO tips & techniques.
You also get a PDF version of the training manual with clickable links so you don’t have to manually type in URLs to items of interest.
We provide coffee, tea, and biscuits.
You are free to call me after the course if you need more information on points covered in the course.
Perth SEO Course – Table of Contents
- What is SEO?
- Successful SEO
- SEO concepts
- Evaluating keyword phrases
- Google search essentials
- Quality content & freshness
- Blogs
- SEO copywriting
- SEOQuake
- Keywords and bold text
- List formatting & SEO
- Keywords and anchor text
- Images and SEO
- The html title
- The html description
- Meta keyword tags (obsolete)
- Headings
- Name everything using keywords.
- Keywords and domain names
- Documents can boost your SEO.
- Website loading speed
- Server uptime
- Google search console
- Search console usage for website owners
- User generated spam (comments)
- Google penalties & manual actions
- Broken links & 404 errors
- Bad neighbourhoods & links
- Links
- Attracting links
- Your website’s internal linking
- Doorway pages – bad idea!
- Outgoing linking & SEO
- Html site map
- Xml site map
- Specifying a website language
- Website encryption – https
- Schema mark-up
- Folder structure on your web server
- Canonicalization
- Deleting web pages
- Mobile search
- Monitoring your SEO campaign
- Web hosting issues
- Google business profile
- SEO techniques for YouTube
- Free SEO tools
- WordPress SEO tools
- Ai content & ai search optimization
- The difference between what humans and google see on a webpage.
- Evaluating a SEO agency
COPYRIGHT © David Murray Cheltenham Group
This manual is covered by international copyright, and any unauthorized copying (by any means) is prohibited. The exclusive copyright holder is Cheltenham Group Pty. Ltd.
Course content subject to change over time.
